Review: Assessment of COVID-19 knowledge among university students: Implications for future risk communication strategies

Home/Review: Assessment of COVID-19 knowledge among university students: Implications for future risk communication strategies

Review: Assessment of COVID-19 knowledge among university students: Implications for future risk communication strategies

Review: Assessment of COVID-19 knowledge among university students: Implications for future risk communication strategies

This brief report highlights the need for an increased public health presence on social media to educate community members about COVID-19 myths.

This study assessed COVID-19 knowledge among educated individuals and determined that survey respondents were generally not knowledgeable about most COVID-19. Even college-educated individuals had low health literacy levels, which contributes to misunderstanding of COVID-19 information. The participants valued information from public health experts more so than government officials and accessed most of their information from the Internet and social media, suggesting that health educators, medical personnel, and public health practitioners should develop communication strategies for online dissemination to improve knowledge. The study highlights the need for continued high-frequency communication with all populations, but particularly high-risk communities, through frequently accessed online sources.

|2020-07-16T08:57:00-04:00July 16th, 2020|COVID-19 Literature|0 Comments

About the Author: Maria Brann

Maria Brann
Dr. Maria Brann, PhD, MPH, is a professor in the Department of Communication Studies in the School of Liberal Arts at IUPUI and affiliate faculty with the Injury Control Research Center at West Virginia University. She explores the integration of health, interpersonal, and gender communication. Her translational focus and mixed methods approach are woven throughout her health vulnerabilities research, which advocates for more effective communication to improve people’s health. Her primary research interests focus on the study of women’s and ethical issues in health communication contexts and promotion of healthy lifestyle behaviors to improve personal and public health and safety. She researches communication at both the micro and macro levels and studies how communication influences relationships among individuals and with the social world.

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