Review: Mask-wearing increases after a government recommendation: A natural experiment in the U.S. during the COVID-19 pandemic

Home/Review: Mask-wearing increases after a government recommendation: A natural experiment in the U.S. during the COVID-19 pandemic

Review: Mask-wearing increases after a government recommendation: A natural experiment in the U.S. during the COVID-19 pandemic

Review: Mask-wearing increases after a government recommendation: A natural experiment in the U.S. during the COVID-19 pandemic

This study demonstrates the government’s influence in affecting individual behavior change during the COVID-19 outbreak.

Government leadership and communication are vital during a public health crisis. This study illustrated how government recommendations can affect the speed of adoption of protective behaviors during a crisis. Specifically during the COVID-19 pandemic, individuals were more likely to follow the Centers for Disease Control and Prevention’s (CDC) mask-wearing recommendations if they trusted the CDC and infectious disease experts. Thus, it is important for governmental agencies to build rapport with the public so that they will follow the recommendations communicated. Official recommendations from government agencies during times of crisis can have large and immediate effects on public health behaviors.

|2020-05-01T17:21:59-04:00May 1st, 2020|COVID-19 Literature|0 Comments

About the Author: Maria Brann

Maria Brann
Dr. Maria Brann, PhD, MPH, is a professor in the Department of Communication Studies in the School of Liberal Arts at IUPUI and affiliate faculty with the Injury Control Research Center at West Virginia University. She explores the integration of health, interpersonal, and gender communication. Her translational focus and mixed methods approach are woven throughout her health vulnerabilities research, which advocates for more effective communication to improve people’s health and safety. Her primary research interests focus on the study of women’s and ethical issues in health communication contexts and promotion of healthy lifestyle behaviors to improve personal and public health and safety. She researches communication at both the micro and macro levels and studies how communication influences relationships among individuals and with the social world.

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