Review: Risk communication recommendations and implementation during emerging infectious diseases: A case study of the 2009 HINI influenza pandemic

Home/Review: Risk communication recommendations and implementation during emerging infectious diseases: A case study of the 2009 HINI influenza pandemic

Review: Risk communication recommendations and implementation during emerging infectious diseases: A case study of the 2009 HINI influenza pandemic

Review: Risk communication recommendations and implementation during emerging infectious diseases: A case study of the 2009 HINI influenza pandemic

This research article discusses how to develop effective risk communication strategies based on the World Health Organization’s and the Centers for Disease Control and Prevention’s risk communication guidelines.

Recommendations for formulating effective communication strategies is to define the goal, implement conceptual elements from the most recent theoretical literature (e.g., be transparent), and increase organizational involvement by avoiding one-way top-down communication approaches. For example, local organizations and governments should be included in decision-making strategies for implementing guidelines (two-way communication).

|2020-04-30T10:21:17-04:00April 30th, 2020|COVID-19 Literature|0 Comments

About the Author: Maria Brann

Maria Brann
Dr. Maria Brann, PhD, MPH, is a professor in the Department of Communication Studies in the School of Liberal Arts at IUPUI and affiliate faculty with the Injury Control Research Center at West Virginia University. She explores the integration of health, interpersonal, and gender communication. Her translational focus and mixed methods approach are woven throughout her health vulnerabilities research, which advocates for more effective communication to improve people’s health and safety. Her primary research interests focus on the study of women’s and ethical issues in health communication contexts and promotion of healthy lifestyle behaviors to improve personal and public health and safety. She researches communication at both the micro and macro levels and studies how communication influences relationships among individuals and with the social world.

Get Involved with Indiana CTSI