This research article suggests that monitoring public conversations and news media can help public health officials make decisions.
Information about the COVID-19 pandemic spread most rapidly through Twitter in Korea among individuals who used the word “coronavirus” in their tweets. Knowing this, government officials and health authorities can share and comment real-time information using keywords and hashtags to increase social media presence. Because media interact with each other during disasters, it is important to examine inter-media journalism’s information immunization systems during epidemics. Still, this study emphasizes the need and opportunity for strategic communication through social media.