Review: Coronavirus – how Twitter could more effectively ease its impact

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Review: Coronavirus – how Twitter could more effectively ease its impact

Review: Coronavirus – how Twitter could more effectively ease its impact

This article highlights the importance of timely dissemination of information and participation and active engagement on social media to reduce the potential impact of disasters.

Research has demonstrated that Twitter can be a successful social media platform for disseminating disaster-related information. However, both public and private organizations use Twitter conservatively instead of releasing time-sensitive information more quickly. The usefulness of disseminating information this way could be greatly improved by enhancing the quality of interaction online, allowing for a two-way dialogue. Public and governmental organization could provide timely accurate information by lessening time-intensive dissemination regulations.

|2020-04-06T07:59:22-04:00April 6th, 2020|COVID-19 Literature|Comments Off on Review: Coronavirus – how Twitter could more effectively ease its impact

About the Author: Maria Brann

Maria Brann
Dr. Maria Brann, PhD, MPH, is a professor in the Department of Communication Studies in the School of Liberal Arts at IUPUI and affiliate faculty with the Injury Control Research Center at West Virginia University. She explores the integration of health, interpersonal, and gender communication. Her translational focus and mixed methods approach are woven throughout her health vulnerabilities research, which advocates for more effective communication to improve people’s health and safety. Her primary research interests focus on the study of women’s and ethical issues in health communication contexts and promotion of healthy lifestyle behaviors to improve personal and public health and safety. She researches communication at both the micro and macro levels and studies how communication influences relationships among individuals and with the social world.

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